This page is for those of you with a new startup. In this case, I’m defining a “new” startup as a startup that’s in the Pre-Seed or Seed round. At this stage, you’re still actively courting new investors. You may have an initial prototype and you may even have some alpha or beta users, but you’re still fleshing out a finished flagship product, so you’re probably worrying a lot about your GTM strategy.
You probably have the following goals at this stage in your company:
- Raise capital
- Create a great MVP for your first “official” launch
- Flesh out your GTM strategy
Depending on your company and product, you may not have all of these goals, but these are pretty typical goals to have at this stage.